KABO vs Nutrabox: All-in-One Shake or Budget Vegan Protein?

Nutrabox Vegan Protein is among the most affordable plant proteins in India — 24.5 g protein with 4.8 g BCAA and 10.17 g EAA per serving, at roughly ₹2 per gram of protein. KABO costs around three times that per gram, because a 54 g serving also carries 26 vitamins and minerals, probiotics, enzymes and 60+ superfoods. If your goal is protein at the lowest price, Nutrabox wins this comfortably and we would not pretend otherwise.

Key takeaways
  • Nutrabox states 24.5 g protein, 4.8 g BCAA and 10.17 g EAA per serving[1] — a strong spec at a low price.
  • Cost per gram of protein: Nutrabox around ₹2.0, KABO around ₹6.6–8.1. That is roughly a 3x difference.
  • Nutrabox publishes EAA content, which most brands in this category do not.
  • KABO is only worth the premium if the vitamins, probiotics and superfoods replace separate purchases.
  • For students, and anyone buying on budget, the honest recommendation here is Nutrabox.
KABO Butter Coffee — all-in-one plant-based nutrition shake with 23g protein, 60+ superfoods and 26 vitamins & minerals
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Butter Coffee — All-in-One Nutrition Shake

23.11g complete plant protein, 60+ superfoods, 26 vitamins & minerals, probiotics & digestive enzymes — in one daily shake.

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The short version

On protein per rupee, Nutrabox wins this comparison decisively. At roughly ₹2 per gram of protein it is one of the better-value plant proteins available in India, and the spec sheet is not a compromise — 24.5 g protein, 4.8 g BCAA and 10.17 g EAA per serving[1].

We are a nutrition shake brand telling you a cheaper competitor is the better buy for a large group of readers. That is because it is true, and because the alternative — pretending a 3x price difference does not exist — would not survive contact with anyone who checks.

Side by side

  KABO Butter Coffee Nutrabox Vegan Protein
Protein per serving 23.11 g per 54 g 24.5 g per ~35 g[1]
Protein density ~43% by weight ~70% by weight
BCAA Not broken out 4.8 g stated[1]
EAA Not broken out 10.17 g stated[1]
Vitamins & minerals 26 Green superfood blend in some variants
Probiotics / enzymes 8 billion CFU + enzymes Not a stated feature
Approx. cost per serving ~₹150–190 ~₹46[1]
Approx. cost per gram of protein ₹6.6–8.1 ~₹2.0

Competitor specs and prices from official listings and major marketplaces, checked August 2026. KABO figures are from KABO's own label. Street prices are frequently well below MRP, so cost-per-gram figures are indicative bands rather than fixed numbers — check current listings before deciding.

Where Nutrabox genuinely wins

  • Price, by a wide margin. Roughly a third of KABO's cost per gram of protein. For most people buying protein, this is the whole argument.
  • Protein density. Around 70% protein by weight versus KABO's ~43% — fewer total grams and fewer calories per 25 g of protein.
  • EAA disclosure. Publishing 10.17 g EAA is more transparency than most Indian brands offer, KABO included.
  • Range. Nutrabox carries a much broader supplement catalogue if you want to buy several things from one brand.

Where KABO genuinely wins

  • Micronutrients. 26 vitamins and minerals including B12, vitamin D, iron and zinc — the deficiencies most common in India. Nutrabox's vegan protein is not built to cover this.
  • Gut support. 8 billion CFU probiotics plus digestive enzymes.
  • Replacing a stack. If you currently buy protein plus a multivitamin plus a probiotic, that stack often lands near an all-in-one's price — that comparison, not the per-gram one, is where KABO competes.

Who should buy which

If you are… Buy
A student or on a tight budget Nutrabox — the price difference is decisive
Training and mainly want protein grams Nutrabox
Tracking BCAA and EAA numbers Nutrabox — it publishes both[1]
Eating well already, taking nothing else Nutrabox
Skipping meals, travelling, diet irregular KABO — the micronutrient layer earns its place
Currently buying protein + multivitamin + probiotic Compare the combined cost; KABO may work out level

What is true of both

Both are plant-based and deliver complete amino-acid profiles, and plant protein is not a compromise for muscle — a 12-week randomised controlled trial found pea protein produced muscle-thickness gains statistically comparable to whey[2]. And with either, the number that decides your outcome is total daily protein: 1.4–2.0 g per kg body weight for adults training regularly[3], not which tub it came from.

Our recommendation

Buy Nutrabox if you want protein at the lowest sensible price — which is most people reading this. Consider KABO only if you are genuinely buying a consolidated daily nutrition product rather than a protein powder, and would otherwise purchase the vitamins and probiotics separately.

See also KABO vs OZiva, KABO vs The Whole Truth and our best plant protein in India guide.

This article is for general information only and is not a substitute for medical advice. If you have a health condition, are pregnant, or symptoms persist, please consult a qualified doctor or registered dietitian.

Frequently asked questions

Is Nutrabox cheaper than KABO?

Yes, substantially. Nutrabox Vegan Protein works out to roughly ₹2 per gram of protein against KABO's ₹6.6–8.1 — around a third of the cost[1]. If protein per rupee is your priority, Nutrabox is the better buy and we would tell you so directly.

Which has better protein specs?

Nutrabox, on the published numbers: 24.5 g protein with 4.8 g BCAA and 10.17 g EAA per serving at around 70% protein by weight[1], versus KABO's 23.11 g per 54 g serving at about 43% by weight. KABO's serving includes vitamins, probiotics and superfoods, which is where the extra weight goes.

Why would anyone pay more for KABO?

Only for consolidation. A KABO serving includes 26 vitamins and minerals, 8 billion CFU probiotics, digestive enzymes and 60+ superfoods. If you would otherwise buy a protein, a multivitamin and a probiotic separately, comparing the combined stack cost is fair. If you would not, the cheaper protein is the rational choice.

Is a cheaper protein lower quality?

Not necessarily. Price in this category reflects added vitamins, probiotics and superfoods as much as protein quality. What matters is the published protein per serving, the ingredient list in order by weight, and FSSAI licensing — all of which you can check on any brand before buying.

Which is better for building muscle?

Nutrabox delivers more protein per rupee and publishes higher stated BCAA and EAA figures[1], so it is the more efficient choice for muscle-focused buying. Total daily protein still matters most — around 1.4–2.0 g per kg body weight for people training regularly[3].

References
  1. Nutrabox. Vegan Protein — official product listing (24.5 g protein, 4.8 g BCAA, 10.17 g EAA per serving), checked August 2026. nutrabox.in — Vegan Protein
  2. Babault N, Païzis C, Deley G, et al. Pea proteins oral supplementation promotes muscle thickness gains during resistance training: a double-blind, randomized, placebo-controlled clinical trial vs. whey protein. J Int Soc Sports Nutr. 2015;12:3. ncbi.nlm.nih.gov/pmc/articles/PMC4307635
  3. Jäger R, Kerksick CM, Campbell BI, et al. International Society of Sports Nutrition Position Stand: protein and exercise. J Int Soc Sports Nutr. 2017;14:20. ncbi.nlm.nih.gov/pmc/articles/PMC5477153

This guide is reviewed against the sources above and our own editorial & nutrition standards. It is not medical advice — see the disclaimer above.

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